SEOTIES has a creative and professional graphic design department in Delhi India, employing only the most talented and experienced graphic designers in India.Solutions has a creative and professional graphic design department in Delhi India, employing only the most talented and experienced graphic designers in India. Graphic design is the process of communicating visually using text and images to present information. It may be applied in any media, such as print, digital media, motion pictures, animation, product design, packaging, and information signs. Our designers combine pragmatic usability with their sense of aesthetics to create pleasing looking designs that fit in with what you wish to communicate to the world.
It works with signs, billboards, posters, signs, signs and diagrams that we see in large numbers around, and also takes care of the readability of the information we need, such as websites, magazines, newspapers, leaflets, book and CD covers, menu in a restaurant, product catalogs, business cards, as well as packaging of products, manufactured goods and graphic design of shop windows. From this brief enumeration, it can be understood that wherever we go, we will definitely see a variety of works of graphic design everywhere. The profession of a graphic designer has several directions, and one designer can work either in one of them, or combine two or three directions. Let's consider them.
Graphic design space. These are signs and indicators by which a person navigates in the urban environment, in shopping and business centers. All kinds of signs on the doors, road signs, signs of various kinds of goods in stores and the like. The subway map, for example, is also a work of graphic design. The main thing in this area is to ensure that the sign is read in a second, and the scheme is as convenient as possible for the perception of information.
Corporate identity and branding. Each company wants to have its own style, by which it will be recognized by customers and buyers. Each manufacturer wants to draw maximum attention to their product and sell it by packaging it in a stylish and informative package. This is what a graphic designer does. He develops the sign and logo of the company, recommends certain fonts and corporate colors, recognizable graphic elements, after which he makes the entire set of corporate identity, including presentation sets and various printed products. And he also necessarily draws up a guide to using the created style for everyone who will work on advertising this company, its product or service.
Font design is a special area of graphic design. Here, the designer creates readable text fonts that last a long time and are the least affected by fashion, yet each font has its own character. Creating a font imposes a huge number of rules on the creator, but despite this, designers manage to create something new in this area from time to time. In addition, type designers create diverse decorative fonts, the fashion for which is rapidly changing.
Advertising design. Advertisers are engaged in the development of effective communications between the seller and the buyer, for this they research the market, the target audience and issue a series of advertising concepts. But to implement these concepts, they turn to a graphic designer who visualizes their advertising ideas. And under an hour, it is visualization in advertising that plays a rather large role.
Design of books, magazines and newspapers . In the publishing house of a glossy magazine, the designer develops the layout grid and style of each heading, depending on its nature, draws graphic elements, monitors the correct text formatting and image cropping, and works on the cover. In a book publishing house, he also works on the style of the publication, taking into account both the requirements of GOST and fashion trends in book design.
Design for the web. Graphic designers are engaged in the creation of Internet sites, banners in this area, making the virtual environment as convenient as possible for Internet users and at the same time aesthetic. The design of the site and Internet banners is included in the development of the company's corporate identity and is prescribed in the style guide. At the same time, a graphic designer does not have to be proficient in website layout technologies, except for those cases when he narrowly specializes in this particular area. But in any case, he must know the rules for creating a virtual graphic space.
Graphic design is not just creating a spectacular layout, it is a whole art, the purpose of which is to solve the problem of the client. The tasks solved with the help of graphic design are very diverse: in the case of a logo, this is the creation of a memorable sign associated with the company, its field of activity and values; in the case of an advertising poster, it is to attract the attention of the target audience and help increase sales of a product or service; in the case of multi-page printing - not only “make beautiful”, but also simplify the perception of the text. For each task, a graphic designer uses a different approach, so it is important that the specialist has the appropriate experience and education, especially given that clients often do not have a very good idea of \u200b\u200bwhat they want to end up with.
You can order graphic design services at the Quad Cats studio. Our specialists - designers, typesetters and illustrators are able to think outside the box, offer original solutions, and approach each order with the utmost responsibility. In addition, our studio offers apartment interior design services .
What kind of work is included in the concept of graphic design? There are many of them - from technical layout to the development of corporate identity. Let's look at them in more detail.
A logo is the face of a company or product, its graphic image. It is associated with the visual perception of a person and affects the emotional evaluation of the company. The logo should reflect the values of the brand, carry information about the field of activity, create a certain mood. A well-known logo serves as a certain guarantee of the high quality of the goods and services offered. Also, the logo is one of the main elements of corporate identity.
Given the importance of the logo for the company, it is important to take the choice of the artist seriously. There are different offers on the market both in terms of price and quality. Hobbyists who have completed design courses or students are willing to design a logo for a small fee, but the result of the work most likely will not please you. Large international agencies also provide branding services, but the cost of their services can reach hundreds of thousands of dollars and most companies do not have the opportunity to allocate such a budget for these works. Often, logo design services are offered by printing houses, for which such a service is an additional income, but printing designers usually have a different specialization - prepress and, possibly, printing, which affects the result. It is optimal to contact agencies or studios specializing in graphic design, for example, to the Quad Cats studio :-). We have extensive experience and follow current trends, so by contacting us you will receive a high-quality modern logo for a reasonable price.
After developing a logo, most companies need a corporate identity. Corporate identity forms the visual image of the company by using recognizable style-forming elements related to corporate symbols, broadcast on different media: color, logo, fonts, compositional solutions, slogans, etc. Depending on the needs of the customer, in addition to traditional business cards, a letterhead, an envelope, a corporate identity package can include a variety of media: for example, uniforms, souvenirs, cover styles, etc.
Systematize the ideally developed corporate identity and the rules for using branded elements. The systematization of graphic and marketing information is called a corporate identity guide, or Brand Book, which contains the following provisions: the idea, the mission of the company, basic strategic objectives, attributes and values of the brand, a description of its key elements.
The brand book is created by a team of specialists, consisting of a marketer, art director, copywriter, designer and layout designer. The cost of creating for each project is individual - it depends on factors such as content and volume. The term of creation is also determined individually.
The work is carried out in stages - at the first stage, the main style constants are developed in the form of graphic elements and descriptions, at the second stage, business documentation is developed, then all other advertising and graphic elements are developed with a description of the laws of construction and recommendations for their manufacture.
Printing products are everything that can be printed - from business cards to hardcover books. Each type of printing has its own purpose and, accordingly, the designer must use different techniques to get the desired result. Particular attention should be paid to publications that involve a large amount of text - in such cases, it is important that text and images complement each other and help the perception of information.
When developing the design of printed products, we pay special attention to its quality. By quality, we mean not only bright design solutions, but also layout done in accordance with all the rules, perfect typography and prepress. To obtain a guaranteed result, we recommend that customers not only order the development of a layout from us, but also entrust us with the production itself. Over the years, we have established partnerships with printing houses and can implement the most complex printing projects using modern materials and technologies.
We value our reputation and prefer to build long-term partnerships with our customers, therefore, in case of production errors, we will redo the circulation at our expense.
Infographics is a graphical representation of information in an organized and understandable way. With the help of infographics, information is organized in the form of visual information and graphic compositions that demonstrate the connection of phenomena, objects and facts distributed in time and space. Infographics can display modern or fashion trends, and consist of a synthesis of text, numbers, diagrams, maps, graphs.
Infographics are actively used on television and websites in the form of animated videos, and in print media and presentations in the form of static information and graphic compositions.
Our studio is engaged in the development of static and animated infographics.
Packaging is the face of the product and it is often the reason for the purchase. The original creative design attracts the client, makes him remember the product and easily find it on the store shelf. Also, packaging can tell about the merits of the product and convey information about the values of the brand of the manufacturing company. Competent packaging should be developed taking into account the preferences of the target audience and product features. When creating packaging, not only a creative approach is required, but also a thorough knowledge of production technologies. Quad Cats studio specialists have all the necessary competencies to develop an effective packaging design for your product.
Outdoor advertising is advertising placed on various media located in open areas, including free-standing structures, the external surfaces of buildings, as well as the external surfaces of vehicles. It is impossible to imagine a modern city without outdoor advertising that surrounds its inhabitants from all sides. Such advertising is of a different nature, it can be image, advertising and information or perform a navigation function.
When developing outdoor advertising, in addition to psychological factors and preferences of the target audience, it is necessary to take into account its location and characteristics of different media. For example, billboards along the roads should have a minimum of text, but it should be large so that a person can read it while driving by.
A separate area of graphic design, probably the closest to art, is the creation of illustrations. An illustration can emphasize the nature of the product, enhance the perception of textual information, and create a certain mood. The illustrators collaborating with the Quad Cats studio create illustrations in different styles and techniques - from hand sketches to matt painting, depending on the tasks and wishes of the client. Also, at the request of the client, we can involve world-famous specialists in the work, but the cost of such work will be much more expensive.
Far far away, behind the word mountains, far from the countries Vokalia and Consonantia, there live the blind texts.
Far far away, behind the word mountains, far from the countries Vokalia and Consonantia, there live the blind texts.
Far far away, behind the word mountains, far from the countries Vokalia and Consonantia, there live the blind texts.
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